Director and Founder
As a kid Malcolm loved gadgets and Batman. Nothing’s changed. Wears many hats including developer, programmer, designer, strategist and consultant. Speaks fluent geek as well as English. Over ten years experience of sitting at computers professionally. “All men have limits. They learn what they are and learn not to exceed them. I ignore mine.” – Batman
Malcolm works with enterprises, businesses, organisations and individuals on how to best leverage digital technologies to deliver maximum value.
His multidisciplinary background has led to a desire to pursue a wide gamut of fields of experience, which in turn has informed a deep understanding of multiple aspects of interdependent digital technologies.
He helps clients to first recognise the need for individual and team business culture to converge with technology culture — and then assists to sustain changes, which realise the potential benefits as well as delivering the known.
- creating proprietary software to control Rowland Emett’s kinetic sculptures; the exhibition was previously at Birmingham Museum and is coming to the Science Museum in London soon,
- developing the web architecture, online presence and digital marketing for Ipsus Developments, as their new development in Blackfriars is constructed,
- consulting on and facilitating an organisation-wide upgrade of all systems and infrastructure for The Stephen Lawrence Charitable Trust at 10% of the projected cost,
- developing the conceptual frameworks of Trompenaars Hampden-Turner into online and mobile business survey tools for Vodafone.
Malcolm is also Principal Consultant at Canvas, a business development agency working with commercial and nonprofit partners; currently including Coutts, Bloomberg, Rchery, The Faust Ensemble, The Jack and Ada Beattie Foundation, Just Living Foundation and Building Lives.
Born and raised on the prairies of Canada, Kelly has a deep love for ice hockey, perogies, and Saskatoon pie. Having studied at the University of Alberta, she completed a Bachelor of Arts degree focused on today’s environmental and social issues. Kelly is constantly developing her understanding of the world, and the current trends within the modern tech industry.
Kelly has a large portfolio of experience, including project management and brand development. Spending the last couple of years working with various clients from small tech start-ups to corporate brands. Kelly always makes time for people, and is willing to go above and beyond to complete a task.
Bio coming soon.
Bio coming soon.
Mother to two young cheeky monkeys, Sarah has plenty of experience dealing with excitable children – so was able to quickly integrate into our team! Sarah has previously worked as a healthcare assistant at the Queens Medical Centre, as a teaching assistant (mis-)educating today’s youth, and more recently in administration, data entry and customer services.
She enjoys the great outdoors and likes hiking, running and hillwalking. As well as indulging her inner nerd with a good book, exploring museums (she previously volunteered at Erewash Museum) and feeding her Netflix addiction.
Natasha joined DirectionForward in 2013, following a degree at Brunel University. Having worked to keep us all in order and looking after our valued clients, Natasha has since returned to postgraduate study, and now provides research and administration assistance.
Natasha has always had a profound passion for understanding how things work, in the intricate worlds of both minds and machines. This was part realised reading Psychology and studying child development at the Anna Freud Centre. She has since applied this understanding of communications to the ever-developing and growing realm of information technology.
Josh recently joined DirectionForward in 2016 for work experience, and is staying on to help develop our services and work on new projects.
Josh is a keen football fan, and always enjoys watching the varying fortunes of his team, Arsenal. He’s also able to eat more than anyone else in the office, so often has to be restrained when any good lunches or snacks are available!