We are proud to present this website for Trompenaars Hampden-Turner’s ‘Culture for Business’ app.
This one-page website promotes their app, which is part of their offering in supporting organisations to understand and leverage the complexities of business culture worldwide.
The ‘Culture for Business’ app provides a better understanding of and detailed information on the differences across national cultures, by using datasets from over 140 countries. It provides specific tips for meetings, management and negotiations. Not only can the app be used as a self-learning tool to understand and deal with cultural differences in business, but it can also serve as a culture encyclopaedia.
The site is fully responsive, includes a full CMS, uses visitor tracking, and has a subtle parallax animation in the header (see the elements in the sky, e.g. clouds and sun).